“You Have To Understand What Caused Genocide To Happen.

â€Å"You have to understand what caused genocide to happen. Or it will happen again,† said Tim Walz. By stating this, he emphasizes that instead of just contemplating on the immorality of genocide, one must contemplate on how to prevent this treacherous act from occurring again. In his quote, he states that preventing it can be done by analyzing the cause and reasoning behind the actual act. Genocide is the intentional mass murder of a large group of people. There are multiple genocides that occurred in the past that has caused the deaths of millions of innocent people. To prevent this tragic occurrence, the trigger to these events must be analyzed. Observing the multiple genocides that unfortunately made their way into history, there seems to†¦show more content†¦For the Rwandan genocide, there was always tension and hatred present between the Hutus and Tutsis. Contrary to the Armenians and Ottomans however, they were similar in many fields such as their language an d traditions. In 1916, Belgian colonists classified the residents with identity cards according to their ethnicity. The Tutsis were considered superior over the Hutus, which sparked obvious hatred from the inferior Hutus. â€Å"Resentment among the Hutus gradually built up, culminating in a series of riots in 1959. More than 20,000 Tutsis were killed.† (Rwanda: How the genocide happened) Killings of Rwandans occurred even before the genocide. In 1962, as soon as the Belgium granted Rwanda independence, the Hutus took this opportunity to swoop in and replace them. The Hutus’ natural hatred towards the Tutsis and overpowering presence made them the perfect targets/suspects to be guilty of wrongdoings. Their build up of previous controversies played a significant role in giving themselves the right to believe that whatever horrible actions are inflicted upon the Tutsis are necessary and justified. Although some moderate Hutus were also victims of the genocide, the majorit y were potentially the Tutsis because of the Hutu regime’s claim that the Tutsis are the ones that should be wiped out completely. For the Holocaust during World War II, there was prior discrimination from theShow MoreRelatedThe Liberation Tigers Of Tamil Eelam1165 Words   |  5 PagesDuring the Sri Lanka Genocide, crimes against humanity were committed against the Tamlins by the Sri Lankans. Sri Lanka is an island in the Indian ocean, located south-east of India. The original name of the island is the Democratic Sri Lanka. Sri Lanka had their own language. â€Å"In 1956, the Official Language Act was enacted† (Mitchell, pg. 2). This act made the Sinhalese language the 1st language that 74% of the people on the island spoke. The different languages caused many issues on the islandRead MoreThe Four Types of Conflict in Shattered851 Words   |  4 Pagesstory apparent is Human vs. Society due to the Rwandan genocide. The Human vs. Self, Human vs. Human, Human vs. Self are the other conflicts that are making this story interesting after the Human vs. Society conflict. To Begin, the first type of conflict going in the book, Shattered, is Human vs. Society. The individual involved is Ian, he is taking a stand and is fighting against society for all of the people living on the streets which have been treated like garbage. This conflict is due to povertyRead MoreTaking a Look at Holocaust Revisionism1459 Words   |  6 Pagesthis genocide, the Nazi party in Germany tried to eliminate the whole jewish population. In the process of doing so they killed some six million innocent people. The Nazi Party nearly wiped out the entire Jewish population, leaving very few to carry on with religion and personal accounts of living through the Holocaust. For generations the facts about the Holocaust have been taught so that nothing like this terrible event would ever happen again, but some people known as â€Å"revisionists† have triedRead MoreAn Ordinary Man1209 Words   |  5 Pagesthe bloodstream.† How have you experienced this is your own life? Is there such a thing as a completely true view of history? It seems as though wherever there is a disagreement between two people, each of them always has a different story. Given this, two friends of mine fought over a bet they had made. One said the bet was for $20 while the other disagreed that they had never shaken hands to declare it. This is a prime example of what Rusesabagina is describing. No matter what situation one is inRead MoreGregory Stantons Eight Stages Of Genocide1884 Words   |  8 PagesThey had found what they were looking for, scientific proof that would justify a clear distinction between East African people, a distinction that would claim the lives of millions of innocent people. A separation that should ve been trivial and meaningless instead lead to superiority complexes and an ever-growing bitterness in the heart of the Hutu people. East Africa became a powder keg that finally exploded as Burundi divulged into a civil war. Genocide happens under three circumstances, warRead MoreThe Genocide Of The Holocaust1881 Wo rds   |  8 PagesCan you imagine terminating someone or a group of people who don’t share the same ideas as you or don’t believe in the same concepts as you? Me neither! Well believe it or not there have been numerous psychopaths in our history that have gotten rid of entire races or religions for cultural differences. This horrible action is known as genocide and it has killed millions and millions of innocent people in our world. Genocide has happened many times throughout our history and one of the most well knownRead MoreWhy Overpopulation Is A Major Issue1653 Words   |  7 Pagesincrease over the next few decades. Every person should have a general understanding of this problem because it is going to affect everyone on the planet if it has not done so already. Many countries on our planet now are already overpopulated. In many third world countries, parents do not have enough money to feed themselves, let alone food for their own children. It is estimated th at over one billion people wake up every day and do not have enough food or safe drinking water. In addition, accordingRead MoreThe Holocaust And The Bosnian Genocide1784 Words   |  8 PagesA genocide is a horrible kind of war. It is a mass killing and torturing of innocent people who do not deserve any of it. There are many stages of genocides, which may or may not go in the same order. The Holocaust, being the largest genocide and a horrible point in history, is similar and different to the Bosnian/Croatian genocide. Although many aspects lead up to these genocides and other similar wars, there are possible measures that could have been taken to prevent all of this. No human shouldRead MoreHate Crimes Essay1417 Words   |  6 PagesCrimes I. Intro-What is a hate crime . A hate crime is when a person intentionally selects a victim because of the race, color, religion, national origin, ethnicity, gender or sexual orientation. A person who commits a hate crime can come from any background and be any race. The term hate crime is meant to differentiate criminal behavior that is caused by prejudice from behavior that is motivated by greed jealously, anger, politics and like. Hate groups differ from one another in terms of membershipRead MoreThe Genocide Of The Rwandan Genocide2415 Words   |  10 Pagesâ€Å"In the Rwandan genocide over one million helpless Tutsi were murdered in a span of 100 days† (Briggs). Because of the underlying government and cultural problems in Rwanda, the Hutu led a 100 day massacre against the Tutsi in an attempt to eradicate them. To begin, the word genocide contains many definitions and has been used several times throughout history. The dispute of the Rwandan Hutu and Tutsi occurred long before the events of 19 94. There were lots of methods that were taken to eradicate

Dave the Potter - Enslaved African-American Ceramic Artist

David Drake (1800–1874) was an influential African-American ceramic artist, born into slavery under the pottery-making families of Edgefield, South Carolina. Also known as Dave the Potter, Dave Pottery, Dave the Slave, or Dave of the Hive, he is known to have had several different owners during his lifetime, including Harvey Drake, Reuben Drake, Jasper Gibbs, and Lewis Miles. All of these men were in some way related to the ceramic entrepreneur and slaveholding brothers Reverend John Landrum and Dr. Abner Landrum. Key Takeaways: Dave the Potter Known For: Extraordinatly large signed ceramic vessels  Also known as: David Drake, Dave the Slave, Dave of the Hive, Dave PotteryBorn: ca 1800Parents: unknownDied: 1874Education: Taught to read and write; turned pots by Abner Landrum and/or Harvey DrakePublished Works: At least 100 signed pots, undoubtedly many more  Ã‚  Spouse: Lydia (?)  Children: two (?)  Notable Quote: I wonder where is all my relation \ friendship to all—and every nation Early Life What is known of Dave the Potters life is derived from census records and news stories. He was born about 1800, the child of a woman forced into slavery in South Carolina with seven other people by a Scotsman named Samuel Landrum. Dave was separated from his parents in early childhood, and nothing is known of his father, who may have been Samuel Landrum. Dave learned to read and write, and probably began working in the potteries in his late teens, learning his trade from the European-American potters. The earliest pottery vessels which bear attributes of Daves later pots date to the 1820s and were made in the Pottersville workshop. Edgefield Pottery In 1815, the Landrums established the Edgefield pottery-making district in west-central South Carolina, and by the mid-19th century, the district had grown to include 12 very large, innovative and influential ceramic stoneware factories. There, the Landrums and their families blended English, European, African, Native American, and Chinese ceramic styles, forms, and techniques to make durable, non-toxic alternatives to lead-based stonewares. It was in this environment that Dave became an important potter, or turner, eventually working in several of these factories. Dave also apparently worked for Abner Landrums newspaper The Edgefield Hive (sometimes listed as The Columbia Hive), a trade newspaper where some scholars believe he learned to read and write. Others believe it is more likely he learned from his owner Reuben Drake. Daves literacy had to have occurred before 1837 when it became illegal in South Carolina to teach slaves to read and write. Dave was owned for a time by Lewis Miles, Abners son-in-law, and he produced at least 100 pots for Miles between July 1834 and March 1864. Dave may well have produced many more, but only about 100 signed pots have survived from that period. He lived through the Civil War, and after the Emancipation, continued to work for the pottery, as David Drake, his new surname taken from one of his past masters. While that doesnt seem like very much information, Dave was one of 76 known enslaved African or African Americans who worked in the Edgefield District. We know far more about Dave the Potter than we do for the others who worked in the ceramic workshops of the Landrums because he signed and dated some of his ceramics, sometimes incising poetry, proverbs, and dedications into the clay surfaces. Marriage and Family No clear record of Daves marriage or family has been found, but when Harvey Drake died in December of 1832, his estate included four slaves: Dave, who would be sold to Reuben Drake and Jasper Gibbs for $400; and Lydia and her two children, sold to Sarah and Laura Drake for $600. In 1842, Reuben Drake, Jasper Gibbs and his wife Laura Drake, and Lydia and her children moved to Louisiana—but not Dave, who was at that time owned by Lewis Miles and working in Miles pottery. U.S. museum studies scholar Jill Beute Koverman (1969–2013) and others have speculated that Lydia and her children were Daves family, Lydia a wife or sister. Writing and Pottery Potters typically use makers marks to identify the potter, the pottery, the prospective owner, or manufacturing details: Dave added quatrains from the bible or his own eccentric poetry. One of the earliest of the poems attributed to Dave is from 1836. On a large jar made for the Pottersville foundry, Dave wrote: horses, mules and hogs / all our cows is in the bogs / there they shall ever stay / till the buzzards take them away. Burrison (2012) has interpreted this poem to refer to Daves owners selling of several of his co-workers to Louisiana. U.S. African and African American Studies professor Michael A. Chaney has connected decorative and symbolic markings on slave-produced forms of colonoware (a blend of African and Native American pottery made in the U.S.) to some marks made by Dave. Whether Daves poetry was intended as subversive, humorous or insightful is open to question: probably all three. In 2005, Koverman compiled a list of all Daves known poems. Style and Form Dave specialized in large storage jars with horizontal slab handles, used for large-scale plantation food preservation, and his pots are among the largest made during the period. At Edgefield, only Dave and Thomas Chandler made pots with such a large capacity. Some hold up to 40 gallons: and they were in high demand. Daves pots, like those of most of the Edgefield potters, were alkaline stonewares, but Daves had a rich streaky brown and green glaze, idiosyncratic to the potter. His inscriptions are the only ones known from American potters at the time, at Edgefield or away from it. Death and Legacy The last known jars made by Dave were made in January and March of 1864. The 1870 federal census lists David Drake as a 70-year-old man, born in South Carolina and a turner by trade. The next line on the census lists Mark Jones, also a potter—Jones was another potter owned by Lewis Miles, and at least one pot is signed Mark and Dave. There is no record for Dave in the 1880 census, and Koverman assumed he died before then.  Chaney (2011) lists a death date of 1874. The first jar inscribed by Dave was found in 1919, and Dave was inducted into the South Carolina Hall of Fame in 2016. A considerable amount of scholarship on Daves inscriptions has been amassed over the past couple of decades. Chaney (2011) discusses the politically mute but commercially hypervisible status of Daves writings and focuses his attention on the poetic inscriptions, especially the somewhat subversive elements in Daves writing. American museum studies scholar Aaron DeGrofts 1988 article describes the protest contexts of Daves inscriptions; and folklorist John A. Burrison (2012) discusses the topics of Daves poetry, as part of a broader discussion of the Edgefield potteries. American archaeologist Christopher Fennell has direct archaeological investigations at the Edgefield potteries beginning in the 21st century. Perhaps the most focused research into Daves ceramics was by Jill Beute Koverman (1969–2013), who, as part of her extensive work on Edgefield pottery works cataloged and photographed well over 100 vessels marked by Dave or attributed to him. Kovermans nuanced discussion includes Daves artistic influences and training. Selected Sources Burrison, John A. South Carolinas Edgefield District: An Early International Crossroads of Clay. American Studies Journal 56 (2012).  Chaney, Michael A. The Concatenate Poetics of Slavery and the Articulate Material of Dave the Potter. African American Review 44.4 (2011): 607–18.  ---, ed. Where Is All My Relation?: The Poetics of Dave the Potter. Oxford: Oxford University Press, 2018.  De Groft, Aaron. Eloquent Vessels/Poetics of Power: The Heroic Stoneware of Dave the Potter. Winterthur Portfolio 33.4 (1998): 249–60.  Fennell, Christopher C. Innovation, Industry, and African-American Heritage in Edgefield, South Carolina. Journal of African Diaspora Archaeology and Heritage 6.2 (2017): 55–77.Goldberg, Arthur F., and Deborah A. Goldberg. The Expanding Legacy of the Enslaved Potter-Poet David Drake. Journal of African Diaspora Archaeology and Heritage 6.3 (2017): 243–61.  Koverman, Jill Beute. Clay Connections: A Thousand-Mile Journey from South Carolina to Texas. American Material Culture and the Texas Experience: The David B. Warren Symposium. Houston: Museum of Fine Arts, 2009. 118–45.  ---. The Ceramic Works of David Drake, Aka, Dave the Potter or Dave the Slave of Edgefield, South Carolina. American Ceramic Circle Journal 13 (2005): 83.---, ed. I Made This Jar... Dave: The Life and Works of the Enslaved African-American Potter, Dave. McKissick Museum, University of South Carolina, 1998.  Todd, Leonard. Carolina Clay: The Life and Legend of the Slave Potter Dave. New York: WW Norton, 2008.

The Steps to Be Taken Towards a Green Future Free Essays

My Grandfather says, â€Å"Looking out the window is not what it used to be†. I was not a 100% sure what he meant, so I asked him. He was talking about the whole concept of â€Å"Going Green†, the fact that there is a limited amount of the earths’ oil left and that landfills are emitting tons of greenhouse gasses into our atmosphere. We will write a custom essay sample on The Steps to Be Taken Towards a Green Future or any similar topic only for you Order Now No one knew about clean alternatives to petroleum such as palm oil and Biodiesel, which is produced from waste cooking oils instead of using gas or diesel or that just having a compost garden in your backyard could reduce the world’s garbage even just a fraction which is helping. This paper will go over ways to lower the consumption and usage of fossil fuels. Also, discuss ways of; lowering pollution rates, eliminating nuclear power and introducing clean energy alternatives to gas and electricity. Solar Energy and Windmills are a big part in the clean energy movement that people are starting to fight for and my Grandfather’s generation has no knowledge about. In the words of Xavier Rudd â€Å"Thank you for your message but I don’t understand, no I won’t understand. † People like my Grandfather never knew about what pollution could actually do to the environment. Wind energy is a step that is being taken throughout Europe (Krueger pg1). Many countries have started to switch their electrical consumption to clean energy and not the modern way of producing electricity, with magnets or nuclear, which use gasoline to power the engines. All the world needs is the wind and sun to provide enough electricity to power the people who inhabit it. Today’s power plants run on fossil fuels and that pollutes the environment, which waste valuable resources. Either in a steam or gas turbine power plant they all rely on coal, petroleum or biomass to power at least one thing in the plant. But, in a wind, geothermal, or hydroelectric powered power plant the turbine is turned by the wind, water or steam produced from the earth to produce the electricity. Even though nuclear power plants don’t burn fossil fuels to create the electricity they are still polluting the earth and are a danger to mankind. Just recently, Japan was hit by a tsunami and a nuclear powered plant was hit. Nuclear reactor after nuclear reactor broke and started to become a problem for the environment and threaten the lives of not only the Japanese citizens, but of the world. With clean energy the electricity can be created by home owners, farmers and the government. Everyone can get into the electrical game and even get paid for the electricity that they do not use and it can go to power someone else’s home (Krueger 2). Pollution has gone on for a long time and started basically at the beginning of the industrial revolution and it’s time for it to be put to rest. With the industrial revolution came automobiles, which are the biggest part of the pollution problem. Another part of the problem is the amount of paper that is used. The paper industry is why marijuana is illegal, it is because the hemp from marijuana could be used for paper, rope, clothing, ect†¦ that they made the government make it illegal. People don’t realize how much paper is wasted in toilet paper, paper towels, tissue paper, books, magazines, newspapers, and office paper. All of those things are made from trees and no one even thinks about the trees. They have been here on this earth longer than use and we are cutting them down, just to make paper it seems. If the amount of paper used stays at this rate then we are going to be all out of trees and plants to but down to make paper without effecting our oxygen levels. The companies weren’t even planting the trees back until recently when some started to plant new trees to start to try to create a sustainable paper supply for the future. Garbage is another main pollutant that is ruining our earth. In the garbage there is too much recyclable and compost able goods that should be in recycling factories or compost piles. Also, there is plastic, which was another invention from the industrial revolution (Calandri 235). Plastic is a non-biodegradable compound which means that it cannot decompose with natural processes. Plastic is overflowing the landfills of the world and something has to be done. People have to start recycling their plastic in-order to protect the planet. We also must lower the amount of waste that we put into our landfills, both homes and restaurants must do this (McCaffree 205). People have to start conmposting and conserving water to save the world. Another way that companies are going green is that they are using algae to filter the on the CO2 from the power plants’ exhaust gases to make the power plants’ coal burning less polluted for the environment (Going Green Literally pg17). The power plants are a big part of the pollution problem with them burning coal, and also fossil fuels to run their generators and machines. If power plants start to use the algae to cycle their exhaust the CO2 emissions can be lowered by 20% per power plant, which is a whole lot less greenhouse gases being emitted into the atmosphere. Clean energy alternatives to petroleum products are a way to stop drilling for oil to make into gasoline, diesel, fertilizers, aspirin, plastics and even artificial hearts and pacemakers. Thousands of household and everyday items are made with oil that you wouldn’t even think were. Family Recreational activities such as skiing and snowboarding use oil in the manufacturing of the boards or skis, even contact lenses that have oil in them and without oil how would they work. I’m sure there would be something else that manufacturers could use when making the lenses. Oil is a big industry that has its hold on most of American products and even the world. Biogas is another form of clean energy. It is also a sustainable resource that is made from grass and tree clippings, and restaurant food waste (Corum 36). Today power plants are all over the world and if they get converted to run of this sustainable resource than oil can be eliminated from the power plants. With the power plants not using oil and petroleum products that amount of oil that is needed to live can be cut down. FCC Expander Technology is the best way for the petroleum companies to go green. The FCC process is very complicated and uses all the waste products over again by recycling them into re-useable energy (Carbonetto 79). The recycled energy from the flue gas has a couple of things that it can be used for and I think that is a very good uses of the un-useable gas. The Electric power generation train in the petroleum plant has a lot of key benefits and engineers have been designing the most energy efficient ways to do the process of making fossil fuels (Carbonetto 83). The petroleum refining industry is starting to come up with ways to save energy, reduce costs and save the environments. Palm oil and Biodiesel are by-products of seeds. Biodiesel is made from oil that has been used at restaurants or other places and is a clean burning fuel deprived from biological sources (Biodiesel pg2). Biodiesel produces much less CO2 than regular diesel, biodegradable and is also non-toxic. Palm oil on the other hand, is made from palm tree seeds (Yusoff 3). The palm trees grow in warm tropical climates and two different types of palm fruit oil come from it. The first is crude palm oil from the seed and the second is crude palm kernel oil made from the kernel. What is good about palm oil is that palm trees are perennial crops and they are a sustainable resource. In conclusion, what has to happen is that governments around the world have to enforce new laws to protect the environment. The laws have to force the use of clean energy alternatives to petroleum products. The alternatives are Biodiesel and Palm Oil to fuel our cars, trucks, planes, trains and boats. The pollution has to be addressed next to save the planet. There are many form of pollution and law enforcement has to implement more strict laws and higher fines to stop people from littering. Last thing that has to be done is to push towards a future where electricity is made from wind or water. Windmills and watermills are the future of electricity and do not need to use any fossil fuels to power the generators. In order to go green people and business must start moving towards a greener living and the consumption of goods needs to be lowered by everyone. How to cite The Steps to Be Taken Towards a Green Future, Papers

Competitive Strategy for Singapore Airlines - myassignmenthelp.com

Question: Discuss about theCompetitive Strategy for Singapore Airlines. Answer: Introduction A business strategy competitive success is determined on how well it relates to the environment it operates in A company has therefore to determine the position where it can cope with the forces of competition or be able to influence them to its advantage. Some companies have managed to position themselves competitively and thus succeeded while others have failed (Porter, and Strategy, 1980 p1). This paper will discuss two companies that have been regardedas excellentin their industry namely Singapore Airlines and Universal Music Group and the sources of their excellence. Singapore Airlines: Background Singapore Airlines was founded in 1947 as Malayan Airlines with the name changing to Malaysian Airlines in 1963 and again to Malaysia-Singapore Airlines. In 1972, there was separation of Singapore Airlines and formation Malaysian Airlines System (Singaporeair.com). In the airline industry that experienced underperformance, competitive rivalry, and other environmental factors that have adversely affected profits, the company has consistently outperformed the competition. The company has been outstanding in performance due to the strategy of service excellence achieved through innovation and cost leadership strategy compared to competitors in this industry (Heracleous and Wirtz, 2012 p 479). It is for this reason that the company has been selected as a success in this field. How Singapore Airlines has achieved its Success in the Market One of the strategies the company has adopted is high innovation. The company aims at being better in all of its product offerings and functions that the competitors. The company believes in total innovation and also continuous innovation. One of the innovations includes the on demand entertainment system for all customers. Another innovation was the phone check in and internet for customers in all classes. The company also invested $1m in a simulator that mimics humidity, air pressure and humidity which affects the taste buds and thus influences the taste of food in these conditions with the aim of reducing food spices. The company has pioneered innovations in some areas like the ability for a customer to order their preferred dish in advance and the in-flight entertainment which improves customer experience. The company has also taken advantage of being a fast follower in areas like use of CRM systems thus adopting proven technology and thus reduces on risks of implementation while taking advantage of appropriate functionalities (Heracleous and Wirtz, 2012 p 480). The company also supports the idea of cost effectiveness with all innovations being weighed against the costs and the customer benefits arising from it. All employees understand the need to balance customer satisfaction and the cost effectiveness of their decisions. Employees are empowered to questions decisions or actions that are wasteful. The productivity of the employees is very high ranked second in this industry globally (Heracleous and Wirtz, 2012 p 481). Due to these factors discussed, Singapore Airlines has been a success story in the Airlines industry with competitors trying to catch up on both efficiency and customer service excellence. Another strategy is focused service design and development which is structured and taken as a serious component of the strategy. The company is always improving on its products and service offering and does not shy away from getting rid of those that do not offer them competitive differentiation in the market or those that cannot be improved and offered in the best way. The company does not get comfortable but is always looking for a way to improve especially in an industry where every other airline is doing the same thing. Singapore Airlines is always looking for new ways to meet customers high expectations (Heracleous and Wirtz, 2012 p 480). Universal Music Group (UMG): Background Universal Music Group (UMG) was formed as Music Corporation of America in 1924. It was publicly listed and renamed MCA Inc in 1959. It bought Decca records in1962 and formed a merger with Universal (Rackmil, 1964).UMG bought DreamWorks records rights and established Universal Music Store with eBay in 2003. Vivendi the French media company bought in 2006 (Adegoke, 2007).In 2012, it bought EMI to become among the three highest revenues earners in the music industry. In an industry that is currently faced by stiff competition and innovations that allow artists to record music on their own, the company has managed to curve its niche and attract and retain some of the best artists. How UMG has achieved its CurrentSuccess in the Market UMG operates in an industry that is heavily influenced by innovation in media and technology. The industry has greatly revolutionized in the past few years that artists can now record and distribute their music without the help of a recording company. In this kind of industry, the company that remains successful has to be continuously innovative for it to survive. One of the recent innovations is that the company partnered with Vevo to develop a site where customers can access music and stream videos for free while supporting the business with ads and offer better quality than YouTube (Sinnott, 2008). In their plan, the company hopes to expand in digital delivery of music and form partnerships with different platforms that will carry its music and video content. This will also help the company save on costs as physical copies of music become less popular while earning more from different outlets of the content. The company also plans to expand to other viable markets in the developing countries in Africa and Asia. This is part of the efforts to earn more profits and remain among the top companies in the industry by expanding to other regions that show potential for new business (Vivendi, 2015). With new talent coming up across these regions, the company can only hope to go far by tapping and growing this talent to international stage and thus gain more business and profits. Conclusion A good business strategy guides the business in becoming successful even in industries with high competitiveness. This paper has discussed two companies that are successful in their industries namely Singapore Airlines and UMG. The paper has given a brief background of each of these companies and discussed how each has gained success in the industry they operate. References Adegoke, Y. (2007).Universal Music closes on BMG. Reuters Heracleous, L. and Wirtz, J., 2012. Strategy and organisation at Singapore Airlines: achieving sustainable advantage through dual strategy. InEnergy, Transport, the Environment(pp. 479-493). Springer London. Porter, M.E. and Strategy, C., 1980. Techniques for Analyzing Industries and Competitors.Competitive Strategy. New York: Free. Rackmil, M. (1964).Pioneers' Dream Becomes Reality With Decca.The Billboard. Singaporeair.com. Retrieved August 23, 2017 from: https://www.singaporeair.com/en_UK/sg/flying-withus/our-story/our-heritage/ Sinnott, S. (2008). Universal to Create Hulu-like Music Video Site. Exclaim. Retrieved August 23, 2017 from: https://exclaim.ca/music/article/universal_to_create_hulu-like_music_video Vivendi Website. Retrieved August 23, 2017 via: https://www.vivendi.com.